Consumer Research Program

Does your tourism organization or business unit have the quantitative data to prove your effectiveness?  Do you practice research based decision making, resource allocation and strategic planning?

Tourism Vancouver Island’s new consumer research program aims to supply communities and businesses with reliable, repeatable and comparable measurements of consumer awareness, desirability and Net Promoter Score. Target market, sample size and research questions can be customized to suit your unique needs.

Click here to learn more: Consumer Research Sales Brief

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