Remarkable Experiences

Does your business have what it takes?

Visitors want to have an exceptional travel experience –- an experience memorable enough that they want to tell others about their interaction. You can be part of their success story by ensuring you are providing a remarkable experience at all touch points from trip planning, to booking, to the experience and beyond.

This is where Destination BC’s new Remarkable Experiences Program comes in. This 4-day program (divided into two 2-day sessions) provides hands-on, collaborative workshops, personalized one-on-one coaching specific to your business needs, access to traveler research and case studies, and tools to help put your ideas into action…all facilitated by leading industry professionals.

You’ll learn:

  • what motivates travelers to come to your destination
  • how to create a visitor profile and visitor experience statement
  • the destination’s main explorer traveler types and their psychographics (Explorer Quotient or EQ)
  • how to attract traffic to your website and social channels
  • social media best practices
  • tools to help manage your social channels, and more

I think if there are business owners out there that are contemplating getting involved with the Remarkable Experiences Program, I would highly recommend it. Ah, you know some people think they know everything there is to know about developing a program, and marketing it, and advertising. I kind of thought that way as well myself; I thought I already know how to design tours and programs and that, but it really is an eye-opener after sitting in the 3 sessions here, that WOW, there is so much more than you think there is, and there are so many things that I can do differently in the future after taking this program.” – Rob Bryce, UNBC Continuing Studies (Prince George, BC)

Registration for this program is $450 plus GST and includes the following:

  • Four full-day, in-class sessions on Experience Design and Digital & Social Media Marketing
  • 1.5 hours of personalized coaching to help put your ideas into action
  • A digital assessment of your website and active social channels
  • Workbooks, case studies and other resources to take home
  • lunch and refreshments each day

Contact: Lana Cheong at lana@tourismvi.ca or 250-740-1213 for more information.

Registration closes January 16, 2018. Limited to 30 participants.

Workshops will be held February 6 & 7 in Courtenay, and March 6 & 7 in Campbell River.

Register today

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