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Frequently Asked Questions

Stakeholder FAQ

What is a Stakeholder Model?
The stakeholder model allows us to consider all tourism industry participants in the region as stakeholders, without a requirement to pay membership fees.
Who qualifies as a stakeholder?
To be considered a tourism industry stakeholder a business must fit into one of the categories identified for stakeholders and must meet the criteria that are set out by the association for that category.
As a qualified stakeholder, how do I participate in Tourism Vancouver Island marketing campaigns and promotions?

Visit our Marketing Opportunities page for a listing of current promotions, or contact a program representative.

What does it mean to be export ready?
PDFClick here to read Tourism BC`s criteria for export ready.

For more information on the stakeholder model, visit What is a Stakeholder Model?

Website

How do I link to Tourism Vancouver Island's website?
Link to Us has instructions on linking to us, as well as some buttons featuring our new logo.
Who do I contact with suggestions or comments on the website?
Our Web & Systems Administrator, Shannon Russell, can be reached by email to or phone
(250) 754-3500, Ext. 308.