Sector Research
The research reports and sector information posted on this section of the Tourism BC website include major sector research projects that Research Services, Tourism British Columbia has been involved in.
Reports currently posted include:
- A summary of the economic impacts of commercial nature-based tourism in the province of British Columbia;
- A summary of the characteristics of commercial nature-based tourism in the province of British Columbia;
- Summaries of British Columbia's key urban markets in North America by activity including outdoor adventurers, winter outdoor adventurers, alpine skiers, wilderness resort guests, golfers, Aboriginal Cultural tourists, and wine/culinary tourists;
- A summary of characteristics and an estimate of the size of the recreational scuba diving industry in British Columbia; and
- A profile of visitors to British Columbia's Okanagan Valley which focuses on cultural tourism.
The following publications are available in PDF format. If you do not have Adobe Acrobat Reader installed, click on the image below to download and install a free version.
March 2007 - US Residents - Backcountry Lodge Guests
March 2007 - US Residents - River Rafters
March 2007 - US Residents - Sea Kayakers-
Feb 8, 2005 - Characteristics of the Commercial Nature-based Tourism Industry in British Columbia (101) pages
Aug 1, 2004 - Activity Based Tourists in Canada (Full Report - 114 pages)
Aug 2, 2004 - Recreational Scuba Diving in BC (Executive Summary - 3 pages)


