Education and Training

Ensuring that you and your staff are well equipped to provide quality service and a memorable vacation experience to the increasing number of visitors to the Vancouver Island region is vital to the success of your business or organization. Everything from understanding the importance of customer service to being aware of the expectations of different cultures, training in visitor-related activities to increasing knowledge about the region and all that it offers. The need for educated tourism professionals and service providers is growing as fast as the tourism industry.

Upcoming Workshops

Grow With Google

Destination BC and Tourism Vancouver Island are pleased to offer a workshop in partnership with the Grow with Google program. The Grow with Google program is intended to help small tourism businesses grow and succeed online by providing training and support materials.

In this free workshop, you will learn about the resources and tools available through Google that can help your business thrive, including Google Analytics, Google my Business, and Google Ads.

This session is for business owners and/or marketing staff of tourism businesses or organizations. The workshop is suitable for those who may have little to some familiarity with Google products and digital marketing. Lunch is provided. Cost is free, but limited spaces available.

  • No scheduled sessions at this time.

Remarkable Experiences

Visitors want to have transformative travel experience –- an experience that moves and impacts their lives and one worth bragging about. You can be part of their success story by ensuring you are providing a remarkable experience at all touchpoints from trip planning, to booking, to the experience and beyond.

This is where Destination BC’s Remarkable Experiences Program comes in. Launched in 2015 and revamped in 2019, this one-of-a-kind tourism program provides hands-on, collaborative workshops designed to support tourism operators in BC in developing and delivering outstanding, visitor-focused experiences while enhancing their digital and social media marketing efforts…all facilitated by leading industry professionals.

Registration for this program is $59 plus GST and includes the following:

  • Port Hardy on February 20-21, 2020. Registration deadline is February 13. Register here.
  • Tofino on January 14-15, 2020. Registration deadline is January 7. Register here.




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