Industry Updates

Information worth sharing:

Remarkable Experiences Program fall dates announced – register now.

Registration is now open for Destination British Columbia’s premier industry development workshops. In partnership with the regional tourism associations, Destination BC will deliver the Remarkable Experiences Program to tourism businesses throughout the province.READ MORE

Google DMO Partnership rolls out on Vancouver Island

In early May, Tourism Vancouver Island joined the Google Destination Marketing Organization (DMO) Partnership Program, which allows the organization to provide verification and optimization services as a Trusted Verifier and Provider. In addition, Tourism Vancouver Island can offer 360° photography, all of which is offered to tourism stakeholders at no cost.READ MORE

BC Tourism Regions and TIABC sign agreement

TIABC and the five regional destination management organizations (RDMOs) have signed an agreement for TIABC to provide secretariat functions for the RDMO Committee. The secretariat role will include administrative RDMO meeting coordination, as well as providing opportunities for collaboration and learning with TIABC and other stakeholders.READ MORE

Accessible tourism boost for Vancouver Island

Accessible tourism in the Vancouver Island region will receive an increased profile, thanks to a commitment between Spinal Cord Injury BC (SCI BC) and Tourism Vancouver Island. The three-year memorandum of understanding (MOU) is a coordinated approach to the development of accessible travel and tourism products and services in the Vancouver Island region of BC.READ MORE

Nanaimo mountain bike trails receive international exposure

In April, the filmmakers of IFHT Films met with professional riders on Vancouver Island. They arrived to experience the thrills of Nanaimo’s mountain bike trails, including the newly built Finer China trail (Doumont) and the world-renowned Stevie Smith Bike Park, home of this year’s Red Bull Pump Track World Championship, Canadian Qualifier.READ MORE

Minister’s Tourism Engagement Council

Minister’s Tourism Engagement Council

A new Minister’s Tourism Engagement Council (MTEC), with a diverse membership to help guide government’s tourism policy, strategy and program implementation, has been announced by Lisa Beare, Minister of Tourism, Arts and Culture. Beare made the announcement to media and tourism industry stakeholders prior to the first official gathering of the council on June 1.READ MORE

Vancouver Island Economic Alliance Summit: October 24-25, 2018

Registration is now open. The 12th Anniversary ‘State of the Island’ Economic Summit is scheduled for Wednesday & Thursday, October 24 & 25, 2018 at the Vancouver Island Conference Centre in Nanaimo. The Vancouver Island State of the Island Economic Summit provides a venue and a forum for businesses and stakeholders on Vancouver Island to understand the State of the Island Economy.READ MORE

go2HR relaunches the revitalized SuperHost Customer Service Training Program

go2HR – BC’s tourism human resource association – relaunched the revitalized SuperHost, including new and refreshed courses, at Science World on May 31. The event honoured the historical roots of the program, bringing back beloved Expo 86 mascot “Expo Ernie” to celebrate the relaunch! READ MORE

Destination BC announced three-year Base Funding for Visitor Services Network

Last year, British Columbia welcomed 5.7 million international visitors – an increase of 3.3% or 181,700 more visitors up from 2016. As tourism numbers continue to rise, so does the need to ensure visitors are receiving exemplary visitor information when and where they need it. READ MORE

From June 22 to October 8 Direct Air Canada flight between Toronto and Nanaimo creates opportunities for travellers and economy

Air Canada will fly from the Nanaimo Airport to Toronto effective June 22, 2018. Four Air Canada Rouge flights are scheduled per week until Oct. 8, 2018.

“We are very excited about this announcement,” says Mike Hooper, President and CEO of the Nanaimo Airport. “Adding scheduled service like this reinforces our commitment to being the
Central Island’s gateway to the world.”READ MORE

Interesting reads:

3 major considerations: the ’in-house vs marketing agency’ decision

4 emerging digital marketing trends to keep on your radar

6 digital marketing trends that will explode your brand awareness in 2018

10 Buzz-Generating Social Media Tactics for product launches

IGTV: The ultimate guide to Instagram’s new video platform

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